selected
works

VEEVA SYSTEMS

MyVeeva for Patients

Designing MyVeeva for Patients required shifting from Veeva’s B2B focus to a patient-centered experience. The goal was an interface that felt optimistic, legible, and supportive for users facing serious illnesses. Prioritizing clarity over playfulness, the design ensured functionality, intuitiveness, and deep consideration for the patient experience—marking Veeva’s first end-user platform.

UniFi Talk Platform

For my debut project at Ubiquiti, I led the design of the web platform for phone provisioning and administration, as well as the phone screen UX. With no prior design research or framework, this was a rare opportunity to conduct new research and build a platform from the ground up, shaping both functionality and experience.

UBIQUITI

JAGUAR • LAND ROVER

Automatic Valet Parking

AVP (Auto Valet Parking) revolutionizes valet parking by integrating Advanced Driver-Assistance Systems (ADAS) for a seamless, stress-free experience. This innovation enhances driver convenience by automating one of the biggest challenges—finding a parking spot. From a UX perspective, AVP marks a shift in urban mobility, making parking more efficient and intuitive.

Sage Smart Home Ecosystem

Sage Home Ecosystem

Designed by a Gen Z team envisioning the future of home, Sage is a smart living ecosystem for modern renters. This adaptable system, centered around a versatile smart home hub, integrates seamlessly, works offline, and evolves with users as they move. Thoughtful design and cutting-edge tech empower a more connected, intentional lifestyle—wherever home may be.

SCAD INDUSTRY NIGHT

SCAD INDUSTRY NIGHT

Project Odyssey

In an evolving job market, finding the right career path is more challenging than ever. Our team designed a comprehensive platform to help users explore opportunities, identify passions, and align their skills with the right roles. By providing intuitive tools for career discovery, we empower individuals to navigate their professional journeys with confidence.

UBIQUITI

UniFi Portal

UniFi Portal transformed cloud management, providing a centralized platform for overseeing multiple locations, sites, or businesses. Previously, users navigated a fragmented system with separate accounts for each entity. Our goal was to simplify and unify the experience, delivering seamless, efficient multi-site management in a single intuitive interface.

JAGUAR • LAND ROVER

Infotainment Redesign

As career landscapes evolve, finding the right path has become increasingly complex. Our team designed a dynamic platform to help users explore opportunities, uncover passions, and align their skills with fulfilling careers. By simplifying career discovery, we empower individuals to navigate their professional journeys with confidence and clarity.

UBIQUITI

UniFi Protect

UniFi Protect is Ubiquiti’s home and commercial security platform, initially designed with a developer-centric approach that proved complex for everyday users. While effective for superusers, its structure, language, and navigation were unintuitive for prosumers, small businesses, and home users. Our team led a UX overhaul, making the platform more accessible, intuitive, and user-friendly for a broader audience.

SCAD MUSEUM

SCAD Museum of Art

As part of SCAD’s community design class, I helped develop a mobile app for the SCAD Museum of Art, enhancing visitor engagement beyond its existing website. Using geotracking, beacons, and augmented reality, we improved usability and wayfinding, creating a more immersive museum experience.

lane.kinkade@gmail.com

lane.kinkade@gmail.com